N+1
Role
Lead Designer
Deliverables
UX/UI
iOS Developemnt
Branding
Iconography
Tools
Figma
Xcode
Cursor Ai
Year
2025
About
N+1 is an iOS app designed for cycling enthusiasts to catalogue their bikes, accessories and components, while tracking usage and overall value. The name comes from a familiar truth in cycling culture: the ideal number of bikes is always n+1. The app brings structure and insight to collections that are often emotionally valued but poorly documented.
Role
I led the product design for N+1, defining the brand identity, user experience and visual language of the app. My role spanned concept development, UX and UI design, and the creation of a cohesive design system that balanced strong branding with native iOS usability.
The Challenge
Bike enthusiasts often own multiple bikes and components, each with different usage patterns, values and maintenance needs.
Existing tools tend to focus on activity tracking rather than ownership and value, leaving a gap for a product that supports collection management without losing the joy and personality of cycling culture.
The challenge was to create an app that felt purposeful and data-driven, while remaining engaging and intuitive.
Approach
A bold, distinctive visual identity was developed to set N+1 apart and resonate with bike lovers. While the interface leverages core SwiftUI components to maintain familiarity and performance, the design introduces a unique visual language that reflects the passion and individuality of cycling culture.
The app provides users with clear, data-led feedback on their collection through thoughtful information hierarchy and in-depth visualisation. Usage, value and component data are surfaced in a way that feels informative rather than overwhelming, encouraging regular engagement and deeper understanding of their collection over time.
Impact
N+1 delivers a focused, enthusiast-led product that helps users track and understand their bike collections. It combines strong branding, native iOS usability, and data visualisation to create an engaging, differentiated app experience for cycling enthusiasts.
The app is still in active development, allowing me to continue refining features, testing usability, and iterating on data visualisation to meet the needs of bike enthusiasts.
Personally, this project has allowed me to explore the intersection of product design and data storytelling. I gained experience designing for hobbyist communities, translating complex information into digestible visuals, and creating an app experience that balances functional utility with playful, aspirational design.