Ambito
Type
iOS App
Scope
Concepts
Logo
Brand Guidelines
Tools
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Year
2024

About
Ambito Partners provides transformative coaching and leadership development. They offer individual and team coaching, organisational development, and coach training, using a blend of coaching and neuroscience to drive impactful change. Working with diverse clients, including healthcare and international organisations, Ambito creates safe learning environments fostering growth and high performance.
Approach
To create a brand that balanced the feels inclusive and welcoming as well as professional and with “an edge” has it’s challenges. Exploring simple, modern wordmarks the playfulness of the name suited a more rounded, softer font which enabled me to focus on a brand asset to bring the ‘edge’. The entire brand was complimented with a pallet of fresh, harmonised colours that reflected their progressive, transformative nature of Ambito Partners.





